5 Ways to Grow Your Local Business with Social Media : Marketing :: American Express OPEN Forum
Dec 21, 2009 -
Let’s face it; most small businesses do the bulk of their business locally. So, the thought of gaining access to Facebook’s 300 trillion users (may be more by now) isn’t that relevant or useful.
However, if those local businesses could use some of the new powerful online tools and platforms to gain access to the 200-300 social media users in their town, now that might just make some sense.
There are many ways to filter, sort, aggregate and otherwise take advantage of social media tools that can specifically benefit even the smallest neighborhood oriented business.
Below are five things any local business can do to get more business using social media tools
1) Start a Local Group Online
Most social network platforms offer some form of group creation. Any member has the ability to start a group around a niche or pretty much any topic – including a local topic. Sites such as Duct Tape Marketing.
